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Dynamic

about me

My market research career started in July 1998. Since then I have managed projects for national
and international clients.

In July 2013, I decided to become self-employed and start my own business.

You may rely on me to manage your qualitative and quantitative projects personally. Due to my long-standing experience in a renowned Munich-based test facility, I have the skills to both manage and execute your research projects.

When recruiting respondents, I use my own database as well as external sources.

gÜlây aykal

 

 


Below, you will find a list of industries I have worked for

Frozen foods, dairy products, convenience products, baby food,
sweets, beverages


Food

Coffee products, tobacco products, alcoholic beverages



Semi-luxury food & drink

Dental care products, diabetes




Pharmaceutics

TV, print, Telecommunications




Media & IT Branche

 

 

I am also experienced in discerning and special interest target-groups:

Physicians and Medical Specialists


Internal specialists, dentists, veterinaries, oncologists, diabetologists.

Pharmacists

 


Both from urban and rural areas, as well as nurses and diabetes nurses.

Decision makers (b2b)

 


Executives, managing directors, purchase managers, craftsmen, IT executives, fleet managers.

Children and Adolescents


Both Germans and immigrants, including all age groups and school classes, college and university students of various branches.

Premium and Luxury Car Owners


Audi-, BMW-, Mercedes, and Porsche-owners.